Britain appointed its first food waste chief on Dec. 31, 2018 to help drive a campaign to reduce the millions of tons of food binned every year by restaurants, supermarkets, and manufacturers.
Ben Elliot, the nephew of Camilla the Duchess of Cornwall and wife of heir-to-the-throne Prince Charles, was appointed to the one-year voluntary role of Food Surplus and Waste Champion by Environment Secretary Michael Gove.
Food waste is increasing viewed as unethical in a world of rising hunger, as well as environmentally destructive, dumped in landfills where it rots, releasing greenhouse gases, while fuel, water, and energy needed to grow, store, and carry it is wasted.
“There continues to be an unforgivable amount of food waste which is both morally deplorable and largely avoidable,” said Elliot, co-founder of luxury lifestyle group Quintessentially and a philanthropic foundation that works with food charities.
“As a nation, we need to stop this excessive waste and ensure that surplus food finds its way to people in our society who need it most, and not let it get thrown away and go to landfill,” he said in a statement.
Britain has among the lowest levels of food redistribution in Europe, a system where out-of-date but edible food is given to people in need via charities and food banks, according to FareShare, a leading British food bank charity.